Posted September 16, 2009

INDIBLU CREATIVE GIVES THOMPSON NEWSLETTER A FACELIFT
FACES newsletter redesigned for Thompson Child & Family Focus

Charlotte, NC –Indiblu Creative has been selected to design a new look for Thompson Child and Family Focus’s tri-annual newsletter called FACES. The new layout and editorial sections are designed to provide a quick overall perspective on the many exciting and inspiring things happening within the organization.

Kimber Flynn, president and creative director of Indiblu Creative, said, “The Thompson newsletter is one of their best fundraising efforts in terms of return on investment. When information is presented in a reader-friendly format with interesting headlines and a clean design, a newsletter for a nonprofit can be an extremely valuable marketing tool. It is a way to keep in touch with supporters, donors, volunteers, families, and people in the community. This is a perfect way for Thompson to share information on where the money is going, how it is benefitting the children, and why it is a worthwhile organization to get involved with.”

Shannon Hinson, director of annual fund at Thompson, shared her excitement for the new design by Indiblu, “We knew we needed to do something different, but just weren’t sure where to go next. So, we met with Indiblu to discuss the project in detail. We had an amazing meeting full of creative ideas and inspiration to move forward to where we are now. We are so excited about the new design and how well it personifies Thompson.”

The new overall concept takes the publication’s name (FACES) to a whole new level by offering glimpses of the people who affect change at Thompson, who offer guidance and support, and who participate in the success of the children and families. Each section is aptly named for the pub’s title with a hint of wordplay. In keeping with an effort to be eco-friendly, the abbreviated articles steer the reader to the website for more information and ways to get involved. The back panel is designed to be an easily displayed calendar of upcoming events, wish list items, and volunteer opportunities as well as a showcase artwork and writings from the children who are a part of the Thompson Family.

Indiblu Creative is an award-winning firm in Charlotte, N.C. which specializes in branding, marketing, print design, web design, and social marketing for nonprofits, organizations, companies and causes that make a difference in the world. To learn more about how Indiblu is “creative with a cause,” please call (704) 587-3625, find us online at www.indiblucreative.com.

###

 

                                                            

back to pressroom